"What my grandmother said"
Study group is a leading in the international education industry. It specializes in providing a wide range of educational opportunities to individuals who want to study in english speaking countries. Almost all of Study Group's revenues are agent mediated....
Every day, millions of people search on the web, and if your content is not on the first page of the search results, you might as well not exist for many of them. A study by a search specialist company called Mondosoft says that only one person in 20...
If you have a flair for content, this is your time. The world's economy might run on oil, but also runs on content. Developping the skills of a web editor gives you a really bright future. Like all editors, you will focus first and foremost on knowing...
"Most people just look at the first couple of words and only read on if they are engaged by those words" according to Eyetrack III. It would appear that the first couple of words need to be real attention-grabbers if you want to capture eyes." Your heading...
When you discover the carewords of your customers, you discover what makes them click. Exemple: Ryanair: The Low Fares Airlines PREVIOUS Ryanair: Fly Cheaper NOW Aer Lingus: Low fares. Way better PREVIOUS Aer Lingus: For the cheapestAer Lingus Fares NOW...
The link is the most important thing you will write on your webpage. write your links as if you are writing a heading. Avoid using expressions like "click here" or "download" in the text of the link. Place links at action points in your text. A link is...
When you no longer use the word " users" and instead have "readers" , "customers" , "mothers" , "teenagers" , "businessmen" , then, and only then, can you create Killer Web Content. - What is it is they care about reading? - Do we have what they want...
A small percentage of web content really makes a difference. It makes the sale, delivers the service, and builds the brand. This is the killer web content (les than 10%). The killer web content will help you to understand the difference between the killer...